Tuesday, January 26, 2010

FINALLY!! Pleasure Chest is on the loose...

We are excited to announce the launch of our "Pleasure Chest" variety pack, featuring three bottles of four different Yazoo beers. The first incarnation of the Pleasure Chest will include the first bottling of our Sly Rye Porter, a sinfully delicious dark ale with hints of chocolate and spicy pepper.

What's the story behind the name "Pleasure Chest"? Well, the original Pleasure Chest is an old cooler we converted to pour draft beer at all of the beer festivals we attend. We usually have something unique pouring from the Pleasure Chest (I'm remembering that bourbon-barrel aged cherry porter, the first few Hop Projects, Velvet Elvis, the Rye Saison, etc). It's getting harder and harder to get more shelf space in grocery stores, even for good locally brewed beers, so we plan on using the Pleasure Chest to get our fans new beers that aren't yet available in six-packs. Thus, the reason for the name, "Pleasure Chest" - throughout the year, you can expect new beers that you may never have tried before!

If you really like the Sly Rye Porter, drop us a line at info@yazoobrew.com, and we'll try to use the feedback to lobby for getting it in its own six-pack. In the meantime, we will have a limited number of cases of Sly Rye Porter for sale at the brewery, for those of you who want to stock up, or who trade bottles with friends across the country (you know who you are). Cheers!

No comments: