We have come up with a solution to the long lines on Saturdays - at least, we hope we have. The long lines are usually due to people getting their tour tickets - we have to check their IDs, everyone wants to pay individually, and so on. One "Yelp" reviewer put it succinctly - "seriously, fix your idiotic, inefficient set up first. It's just plain bad". Thanks Brian A. of Warren, Michigan! We never did hear back from you when we asked for suggestions, so here is what we came up with.
Our friend Lucas Hendrickson is manning a separate cash register in the corner, to the right of the bar. You will know him by the big "TOURS" sign over his head. If you want to pick up tickets you paid for online, or to purchase walk-up tickets, skip the beer line and go directly to him. If there is a line at this register, send someone from your party over to the beer line to get pints for everyone in your party. If you just want to buy a t-shirt or other merchandise, you can skip the beer line and do it at this register as well.
How does it work? Well, as Brandi our taproom manager put it this weekend, "eerily well. We couldn't believe it was Saturday, there was hardly ever a line to get beer, even on a busy Labor Day weekend." So, if you have read some reviews about our taproom and are prepared for long lines, you may be disappointed to just walk up and get your beer right away. But I bet lots of other people will be very happy! Seriously, we are trying to make everyone's experience better, and would appreciate any feedback you may have.